In 2008? I joined FaceBook. Not as a means to reaching out to those far away. No, in an effort to generate some buzz.
I had a MySpace page that got me absolutely nowhere, musically speaking. One nibble in the, literally years I had taken to "craft" a MySpace page and persona. And the reason for the nibble was that we were connected in life and used MySpace as a communication tool.
But not one band needing a guitar player...no A&R guy looking for the next big thing. And funny, but everyone and their mother had product for sale. This was becoming a marketplace, not a networking tool.
And so I left.
What is FaceBook now? Beyond the obvious; lunch snapshots, pictures of people on airplanes...and God Bless America, but fucking advertisements. And no, I don't mean Mark Zuckerbergs ads. I have a very effective ad blocking plugin for my browser.
No, it all the purported musician "friends," my so called network selling their latest CD or Kickstarter campaign or gig. (Isn't that what the "Invites" are for? And NOT my newsfeed?)
Gawd...
At least with Twitter it is a simple thing to cull those whose only input are services they offer. I am not buying 100 CDs and jackets with promo material all for the low price of two hundred fifteen dollars.
If you know an A&R person, great...can sign me, awesome...want to propose a route to stardom, I am here to listen.
Understand that I get the use of social media as a free advertising channel and I do not begrudge them the space or bandwith involved. Ain't my dime.
But I will stop following you the way I switch channels on the television every time an ad comes on.
I am the worlds worst consumer, I know what I want for the most part and only need a few choices made clear. One whiff of salesman and I run.
Same applies to servers in restaurants - be friendly, not sycophantic, be accessible, not hovering.
Some people really get it.
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